Clear pH Design Studios » Logos & ID

Sting

Clear pH — Mon, 15 Mar 2010 02:03:21 +0000

Sting Grammy Tribute Logo & AD Design.

Vintage Branding

Clear pH — Sun, 14 Mar 2010 22:04:48 +0000

Vintage Ultra Lounge was very much on a budget when they approached Clear pH to help create a strong, long lasting brand for this trendy new night club and VIP Lounge. We set out to show elements of a vintage look using older “vintage” elements and a very classic “British Lion” coat of arms influence within the icon, with hip, techno style fonts in the type treatment. The logo went on to win us an ADDY award for branding!

Next the young owners were in need of signage, menus, window treatments and even assistance in creating logo treatments that would be etched into the concrete bar. We also did a faux stain glass window image for a giant back lit window inside the club.

The fun part came when we custom designed twelve different images for their VIP tables which included vintage Michael Jackson, Koi Fish and Homer Simpson… under the black lights of the club these images come to life.

Vintage Ultra Lounge Artwork

Ocean 2 Trail Brand

Clear pH — Fri, 19 Feb 2010 02:45:30 +0000

This award winning ADDY identity design for Ocean2Trail, a non-profit Triathlon Group, was a fun project. The goal was to create a brand that was diverse enough that it could be used for everything from the web site, collateral to merchandise.

When we created this concept our goal was to create and portray the energy and power that these Triathlon athletes exude. I feel we excelled with the business card design; we created a die cut card business card design that shows the mountains cut out, the athletes on the logo running from the ocean to the trail.

On the back side of the business card the image is reversed, showing the main athlete now in front of the other runner and heading back down the mountain in the lead – a great identity package that the client loves and that has turned heads, getting Ocean2Trail the attention they need to gain athletes and raise funds.

Three Birds Tavern

Clear pH — Sun, 07 Feb 2010 14:29:30 +0000

Project Details

In our branding package for the client we went on to create the business cards, letterhead, envelopes, opening invites, signage, t-shirt designs, interior & exterior color schemes, drink mats, matches, menus and flash web site.

This branding exercise ended up winning our client three ADDY Awards on this project for flash web site, logo and Illustration… a great end to a very rewarding project for Clear pH and more importantly our happy clients!

Robin & Jack, new owners of this quaint Gastro Pub in beautiful downtown St. Petersburg, Florida approached Clear pH to help overhaul the look and feel of what had been a British pub previously.

The challenges we faced together were to give the place a new look that could appeal to the regulars who they could not afford to lose whilst at the same time capture the essence of what Robin had in mind to make this a popular trendy new spot.

Paying the place a visit to consult with the client I could not get over the amazing oak trees that surrounded the premises. After we assisted the client and created a short list of Pub names, the final choice was a close and personal one for the owners, “Three Little Birds.” This famous Bob Marley classic with lyrics such as…“Rise up this mornin’, Smiled with the risin’ sun, Three little birds sittin’ by my doorstep, Singin’ sweet songs Of melodies pure and true…” we all know the rest, was a favorite song Robin & Jack listened to together over years of their marriage.

Knowing this to be there choice and having gotten a feel for the surrounds we created the final logo illustrating the birds and encompassed the large Oak tree into the final design. We were extremely pleased with the outcome and how well it worked itself into the property surrounds.

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